Digital Life (Absolut01) - Chapter 39

[thirty-nine.]

Beneath your feet is Taiping Lake, a clear lake that was dug out with great effort in the bustling city center of Shanghai.

Every morning, there are still some nearby residents walking or boxing around Taiping Lake, while more white-collar workers are in a hurry with their briefcases to go to work, and some people still have nothing to eat in their hands. The finished breakfast, the hot liquid just poured out of the coffee machine, or the rolls of newspapers picked up from the newsstand… This crowd of people in a hurry has little happiness on their faces.

Among these people, there are also employees of digital totems. At this time every day, employees from various departments will start to come to the slightly strange office building at Jieshi Base, and the punch card machine at the door will be busy for a long time.

Later, linguists from different countries who are not limited by working hours will come one after another, and their faces will have more happy and calm expressions.

In such a location, overlooking the entire so-called Taiping Lake Central Business District, Lv Zhenyu has a different feeling.

In Shanghai, the concept of the so-called CBD is not as strong as that in Beijing or other cities. Various office buildings are scattered all over Shanghai. Many people like to get together and gather together. The attitude of being different is just like the temperament shown by this city and the people in this city.

In this city, or in every city where white-collar workers can become a class, the ecology of the workplace is fragile.

And have you become the destroyer of this fragile ecology?

Since the day it was born, digital totem has always been the focus of media attention, with all kinds of new technologies and new products, all kinds of talents and models, and even he has never appeared in front of the media. The presidents that some people know have become the focus of journalists’ eager pursuit.

It is no exaggeration to say that digital totems have always been the darling of the media and reporters. Now, is the darling falling from the altar?

On Lu Zhenyu’s desk, there are newspapers, magazines and online reports related to digital totems in the past few days. Several reports are still faxed back by Lu Dekun, who is now in the United States. They are all about digital totems. The matter of “Zonghengjia” taking the jobs of translators and foreign language teachers, of course, the needs of the media, these things are sensationalized, without exception, with appalling titles.

The description and demonization of the intelligent voice customer service platform are also mixed… One report reads: “If you want to select the most influential companies in 2006, there is no doubt that Digital Totem Computing Technology Co., Ltd. will be listed. Famous, they have done many things that other companies could never do, and it has not been a year since they were born, but the products they have released have swept the entire software market with great momentum, grabbing customers and users. A lot of money, and more importantly, they abruptly eliminated two types of jobs – telephone service personnel, and translators. These two types of jobs may never have been very popular in the global human resources market. However, it has always maintained a fairly stable and peaceful development momentum. Translation, especially translation of some small languages, used to be very popular for a while. Now, with the advent of two epoch-making products of digital totem, these two Job types will gradually be added to the list of unemployed persons, and this speed is probably greater than or equal to the speed at which digital totems can expand their business. Once, the tragedy of “sheep cannibalism” did not wipe out the working class in the UK, and in China, where large factories and industries are prevalent Under the pressure of the textile industry, the old tailors are still living well, and now, when the digital totem shows the knife, can the telephone service personnel and translators still live on?” I

have to admit, this report It is quite literary, and the rhetorical device of analogy is used very dazzlingly and delicately, but the meaning of attacking digital totems is clearly expressed.

Among the newspapers stacked on Lu Zhenyu’s table, the tone of this article is polite.

Newspapers such as “Translation Newspaper” and “shanghai daily” barely posted big-character posters to expose and criticize digital totems.

In China, where mass activities are still held in the headquarters, the atmosphere is tense, but it is still under control. At most, there are more complaints about digital totems on the Internet. However, there are naturally a large number of college students who do not like to learn foreign languages. , not into the climate.

In New York, the employees of the translation department of the United Nations Headquarters who were about to be fired actually went on strike, demonstrated, and boycotted the digital totem and “Zonghengjia”… This is really a big trouble.

While Lu Zhenyu was looking at these materials, many other people in the company were also looking at these things, and most of them disapproved of these reports.

After all, these are slandering the fruits of their hard work.

Every product of the company is the result of the joint efforts of everyone in the company, which is repeatedly emphasized by the company’s top management.

Of course, the laboratory and the special R&D team undertake the most arduous development work, but if there is no publicity and promotion from the marketing department, no marketing department to expand channels to contact the store, no financial department to give strong financial support, no administrative department will be large and small. Small debris is taken away, no matter how good the product is, it may only make a small noise.

In this culture, everyone in the company is in the same hatred and full of anger at all kinds of negative reports in the media.

There is one person who is not angry.

According to Mr. Lu Xun’s legacy, it may be “out of anger”.

This person is now the public relations consultant of the president’s office, 34-year-old Yu Yayun.

In the early 1990s, because the media and people who didn’t know the truth generally believed that the public relations industry was a time when a few pretty girls accompany customers to drink and eat, and even have further relationships to win contracts and other support, Yu Yayun, a young man in his early 20s “Pretty Little Girl” was put under pressure in the public relations department of a foreign company. She stayed there for 6 years. After that, she changed jobs several times, from public relations to marketing, from marketing to advertising, and finally from advertising. When she returned to public relations, her experience was rich and her vision was broadened. Once she had seen so many things, nothing frightened her anymore.

After reading the negative reports on digital totems by major domestic media several times, Yu Yayun suddenly said, “Someone is trolling us. UU Reading www.sonicmtl.com”

Yu Yayun’s words caused an uproar in the president’s office.

In order to facilitate discussions with each other, their office deliberately used the huge space outside Lu Zhenyu’s office without partitions. Only four secretaries were busy on the phone, so they made an incomplete partition with double-layer sandblasted glass. People with the title of consultant speak a little louder and can hear each other clearly.

“What’s the matter?” Several other people came over immediately.

“You see, although these stories look different, they all use similar points of view, I mean, these statements of opinion. You look at these things, the lines that separate the article from the rest of the page are weird. , seems to have left the page to publish the article, and there are obvious traces of deletion in the sentence, unlike other articles on the page, the sentences are handled smoothly. No matter how you look at it, how to think it is a public relations draft, directly ask the advertising company to buy the page. … We don’t know what’s going on in New York, but here, it’s obvious that someone is manipulating.” Yu Yayun spread out the newspapers on the desk, commenting one by one, the flaws that were not originally flaws were gradually exposed and gathered together. , everyone suddenly realized.

Although the chief secretary Hu Ye is young, she is quite experienced in the position of secretary. She immediately said: “I will tell President Lu immediately that Vice President Chen has not come back from outside, and we will wait for Vice President Chen to arrive. Come back and have a meeting right away.” Then, she hurriedly prepared to go.

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[End of this Chapter]